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Saari, U. & Mäkinen, S.:"Study on the capability to measure stakeholders’ brand experiences with a consumer-centric measurement framework" at the Global Marketing Conference 2016, Hong Kong, July 21 - 24: Track: Stakeholders-Brand Relationships

Activity: Talk or presentationConference presentation

Details

Ulla Saari - Speaker

23 Jul 2016

Event (Conference)

TitleGlobal Marketing Conference
Abbrev. TitleGMC
Period21/07/1624/07/16
Web address (URL)
LocationHong Kong
CityHong Kong
CountryHong Kong
Degree of recognitionInternational event

ID: 12557175