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Addressing the consumer in standardised advertisements: linguistic cues in French and Finnish technology products' advertising texts

Research output: Contribution to journalArticleScientificpeer-review

Details

Original languageEnglish
Pages (from-to)10 p
JournalJournal of Intercultural Communication
Issue number12
Publication statusPublished - 2006
Publication typeA1 Journal article-refereed

Publication forum classification