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Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project

Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

Standard

Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project. / Andersson, Tuula; Alexander, Grid; Helander, Nina.

46th EMAC Annual Conference 2017: May 23-26, 2017, Groningen, the Netherlands. EMAC, 2017.

Research output: Chapter in Book/Report/Conference proceedingConference contributionProfessional

Harvard

Andersson, T, Alexander, G & Helander, N 2017, Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project. in 46th EMAC Annual Conference 2017: May 23-26, 2017, Groningen, the Netherlands. EMAC, EMAC Annual Conference, 2/01/18.

APA

Vancouver

Author

Andersson, Tuula ; Alexander, Grid ; Helander, Nina. / Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project. 46th EMAC Annual Conference 2017: May 23-26, 2017, Groningen, the Netherlands. EMAC, 2017.

Bibtex - Download

@inproceedings{9ff43127bee9467dabd1be47ff9827bd,
title = "Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project",
author = "Tuula Andersson and Grid Alexander and Nina Helander",
year = "2017",
month = "6",
language = "English",
booktitle = "46th EMAC Annual Conference 2017",
publisher = "EMAC",

}

RIS (suitable for import to EndNote) - Download

TY - GEN

T1 - Affective interactive movements in B2B environments: Using the dynamic customer journey and explorative space to address the B2B interactions in a logistics consultancy project

AU - Andersson, Tuula

AU - Alexander, Grid

AU - Helander, Nina

PY - 2017/6

Y1 - 2017/6

UR - https://www.rug.nl/emac2017/participate/pdf/emac_booklet_online.pdf

M3 - Conference contribution

BT - 46th EMAC Annual Conference 2017

PB - EMAC

ER -