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Challenges in setting up the sales process for value-adding services in international and industrial context - Observations from a product-centric business

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review


Original languageEnglish
Title of host publication22nd Nordic Academy of Management Conference, 21-23 August, 2013, Reykjavik, Iceland
Place of PublicationReykjavik, Iceland
PublisherNordic Academy of Management
Number of pages12
Publication statusPublished - 2013
Publication typeA4 Article in a conference publication

Publication series

NameNordic Academy of Management Conference
ISSN (Print)2298-3112

Publication forum classification

Field of science, Statistics Finland