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Drivers towards interactive digital sales processes in business-to-business markets

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Details

Original languageEnglish
Title of host publicationAcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference
Subtitle of host publicationOct. 17th-19th, 2016
Place of PublicationNew York
PublisherACM
Pages42-48
Number of pages7
ISBN (Electronic)978-1-4503-4367-1
DOIs
Publication statusPublished - 2016
Publication typeA4 Article in a conference publication
EventMindtrek Conference -
Duration: 1 Jan 1900 → …

Conference

ConferenceMindtrek Conference
Period1/01/00 → …

Publication forum classification

Field of science, Statistics Finland