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Examining the build-up of firm's commercialization competence: from product concept to the first customer reference

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review


Original languageEnglish
Title of host publicationISPIM Conference Proceedings
Number of pages1
Publication statusPublished - 2012
Externally publishedYes
Publication typeA4 Article in a conference publication