Tampere University of Technology

TUTCRIS Research Portal

Makings of a Good B2B Salesperson - Results from two Studies

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review


Original languageEnglish
Title of host publicationEMAC 2013, Proceedings of the 42nd Annual Conference, June 4-7, 2013, Istanbul, Turkey
EditorsElif Karaosmanoglu, A. Banu Elmadag Bas
Place of PublicationIstanbul, Turkey
PublisherEuropean Marketing Academy
Number of pages7
ISBN (Print)978-9944-380-10-2
Publication statusPublished - 2013
Publication typeA4 Article in a conference publication

Publication series

NameEuropean Marketing Academy Annual Conference

Publication forum classification

Field of science, Statistics Finland