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Mock-ups as a tool for assessing customer value early in the development process

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Mock-ups as a tool for assessing customer value early in the development process. / Lyly-Yrjänäinen, Jouni; Aarikka-Stenroos, Leena; Laine, Teemu.

In: Measuring Business Excellence, Vol. 23, No. 1, 2019, p. 15-23.

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@article{08add258b54b4e549e7d9b432778156f,
title = "Mock-ups as a tool for assessing customer value early in the development process",
author = "Jouni Lyly-Yrj{\"a}n{\"a}inen and Leena Aarikka-Stenroos and Teemu Laine",
year = "2019",
doi = "10.1108/MBE-11-2018-0096",
language = "English",
volume = "23",
pages = "15--23",
journal = "Measuring Business Excellence",
issn = "1368-3047",
publisher = "Emerald",
number = "1",

}

RIS (suitable for import to EndNote) - Download

TY - JOUR

T1 - Mock-ups as a tool for assessing customer value early in the development process

AU - Lyly-Yrjänäinen, Jouni

AU - Aarikka-Stenroos, Leena

AU - Laine, Teemu

PY - 2019

Y1 - 2019

U2 - 10.1108/MBE-11-2018-0096

DO - 10.1108/MBE-11-2018-0096

M3 - Article

VL - 23

SP - 15

EP - 23

JO - Measuring Business Excellence

JF - Measuring Business Excellence

SN - 1368-3047

IS - 1

ER -