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Product convergence perspective on collaboration success factors

Research output: Contribution to journalArticleScientificpeer-review

Details

Original languageEnglish
Pages (from-to)36-58
JournalInternational Journal of Business and Systems Research
Volume6
Issue number1
DOIs
Publication statusPublished - 2012
Publication typeA1 Journal article-refereed

Abstract

Convergence represents an important trend in today’s business environment and calls for system-wide perspective on interactions between technology, product, and strategy and operations management. In relation to the information and communications technology industry, technological innovations and changes in consumer preferences have led technologies and product features to partially merge. Two types of product-based industry convergence are identified in the literature: product substitution and product complementarity. To adapt to new business conditions, companies need to collaborate to get access to new competencies and knowledge for converged product development. This paper, using personal interviews as the research method, contributes to the existing body of knowledge on convergence and intercompany collaboration from an operational management level point of view by determining and comparing the main success factors needed for partnering under product convergence types. The differentiating factors are product features, relative product advantages for the customer and determining the company position in the industry value network.

Publication forum classification

Field of science, Statistics Finland

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