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Service-Dominant Logic and Licensing in International B2B Markets

Research output: Contribution to journalArticleScientificpeer-review

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Service-Dominant Logic and Licensing in International B2B Markets. / Uusitalo, Olavi; Gronhaug, Kjell.

In: Journal of Business Market Management, Vol. 5, No. 4, 2012, p. 265-284.

Research output: Contribution to journalArticleScientificpeer-review

Harvard

Uusitalo, O & Gronhaug, K 2012, 'Service-Dominant Logic and Licensing in International B2B Markets', Journal of Business Market Management, vol. 5, no. 4, pp. 265-284.

APA

Uusitalo, O., & Gronhaug, K. (2012). Service-Dominant Logic and Licensing in International B2B Markets. Journal of Business Market Management, 5(4), 265-284.

Vancouver

Uusitalo O, Gronhaug K. Service-Dominant Logic and Licensing in International B2B Markets. Journal of Business Market Management. 2012;5(4):265-284.

Author

Uusitalo, Olavi ; Gronhaug, Kjell. / Service-Dominant Logic and Licensing in International B2B Markets. In: Journal of Business Market Management. 2012 ; Vol. 5, No. 4. pp. 265-284.

Bibtex - Download

@article{3b7569a678a74c67be51bf5ddbf351dd,
title = "Service-Dominant Logic and Licensing in International B2B Markets",
author = "Olavi Uusitalo and Kjell Gronhaug",
note = "Ei ut-numeroa 21.9.2013.Published online 28.12.2012<br/>Contribution: organisation=tta,FACT1=1<br/>Publisher name: Springer Gabler",
year = "2012",
language = "English",
volume = "5",
pages = "265--284",
journal = "Journal of Business Market Management",
issn = "1864-0753",
publisher = "Springer Verlag",
number = "4",

}

RIS (suitable for import to EndNote) - Download

TY - JOUR

T1 - Service-Dominant Logic and Licensing in International B2B Markets

AU - Uusitalo, Olavi

AU - Gronhaug, Kjell

N1 - Ei ut-numeroa 21.9.2013.Published online 28.12.2012<br/>Contribution: organisation=tta,FACT1=1<br/>Publisher name: Springer Gabler

PY - 2012

Y1 - 2012

M3 - Article

VL - 5

SP - 265

EP - 284

JO - Journal of Business Market Management

JF - Journal of Business Market Management

SN - 1864-0753

IS - 4

ER -