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Social Media Analytics Empowering Customer Experience Insight

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

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Social Media Analytics Empowering Customer Experience Insight. / Jussila, Jari; Boedeker, Mika; Jalonen, Harri; Helander, Nina.

5th International Conference on Strategic Innovative Marketing, Volume: 5: September 23-26, 2016 At Athens, Greece. ed. / A. Kavoura; D. Sakas; P. Tomaras. Springer, 2017. p. 25-30 (Springer Proceedings in Business and Economics).

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Harvard

Jussila, J, Boedeker, M, Jalonen, H & Helander, N 2017, Social Media Analytics Empowering Customer Experience Insight. in A Kavoura, D Sakas & P Tomaras (eds), 5th International Conference on Strategic Innovative Marketing, Volume: 5: September 23-26, 2016 At Athens, Greece. Springer Proceedings in Business and Economics, Springer, pp. 25-30, International conference on strategic innovative marketing, 8/12/16.

APA

Jussila, J., Boedeker, M., Jalonen, H., & Helander, N. (2017). Social Media Analytics Empowering Customer Experience Insight. In A. Kavoura, D. Sakas, & P. Tomaras (Eds.), 5th International Conference on Strategic Innovative Marketing, Volume: 5: September 23-26, 2016 At Athens, Greece (pp. 25-30). (Springer Proceedings in Business and Economics). Springer.

Vancouver

Jussila J, Boedeker M, Jalonen H, Helander N. Social Media Analytics Empowering Customer Experience Insight. In Kavoura A, Sakas D, Tomaras P, editors, 5th International Conference on Strategic Innovative Marketing, Volume: 5: September 23-26, 2016 At Athens, Greece. Springer. 2017. p. 25-30. (Springer Proceedings in Business and Economics).

Author

Jussila, Jari ; Boedeker, Mika ; Jalonen, Harri ; Helander, Nina. / Social Media Analytics Empowering Customer Experience Insight. 5th International Conference on Strategic Innovative Marketing, Volume: 5: September 23-26, 2016 At Athens, Greece. editor / A. Kavoura ; D. Sakas ; P. Tomaras. Springer, 2017. pp. 25-30 (Springer Proceedings in Business and Economics).

Bibtex - Download

@inproceedings{a078feedb40345df95e8e594ce9078e7,
title = "Social Media Analytics Empowering Customer Experience Insight",
author = "Jari Jussila and Mika Boedeker and Harri Jalonen and Nina Helander",
note = "jufoid=84314",
year = "2017",
month = "6",
day = "3",
language = "English",
series = "Springer Proceedings in Business and Economics",
publisher = "Springer",
pages = "25--30",
editor = "A. Kavoura and D. Sakas and P. Tomaras",
booktitle = "5th International Conference on Strategic Innovative Marketing, Volume: 5",

}

RIS (suitable for import to EndNote) - Download

TY - GEN

T1 - Social Media Analytics Empowering Customer Experience Insight

AU - Jussila, Jari

AU - Boedeker, Mika

AU - Jalonen, Harri

AU - Helander, Nina

N1 - jufoid=84314

PY - 2017/6/3

Y1 - 2017/6/3

UR - http://www.icsim.net/

M3 - Conference contribution

T3 - Springer Proceedings in Business and Economics

SP - 25

EP - 30

BT - 5th International Conference on Strategic Innovative Marketing, Volume: 5

A2 - Kavoura, A.

A2 - Sakas, D.

A2 - Tomaras, P.

PB - Springer

ER -