Strategic value at the front end of a radical innovation program
Research output: Contribution to journal › Article › Scientific › peer-review
|Number of pages||16|
|Journal||Project Management Journal|
|Publication status||Published - Jul 2019|
|Publication type||A1 Journal article-refereed|
Firms implement radical innovation programs to create strategic value, and ensuring their success may require involving the business network. This paper pursues increased knowledge on strategic value in a radical innovation program and the means to promote readiness for value creation in the business network. A case study was implemented at the front end of a radical innovation program introducing intelligent technologies. The multi-level nature of strategic value is revealed, thereby offering a novel perspective on value-related research. Business, technical, solution, customer, and change readiness are introduced as requirements for implementing strategic value in the business network.