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The Role of Service-Dominant Logic in Licensing

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Details

Original languageEnglish
Title of host publicationProceedings of the 5th International Conference on Business Market Management, BMM2011, 18-20 May 2011, Tampere
EditorsTommi Mahlamäki, Olavi Uusitalo, Doris Jansson
Place of PublicationTampere
PublisherTampere University of Technology. Department of Industrial Management
Pages10
ISBN (Print)978-952-15-2586-5
Publication statusPublished - 2011
Publication typeA4 Article in a conference publication

Publication series

NameInternational Conference on Business Market Management
PublisherTampere University of Technology. Department of Industrial Management

Publication forum classification

Field of science, Statistics Finland