TUTCRIS - Tampereen teknillinen yliopisto

TUTCRIS

Identifying weak ties from publicly available social media data in an event

Tutkimustuotosvertaisarvioitu

Standard

Identifying weak ties from publicly available social media data in an event. / Gupta, Jayesh Prakash; Menon, Karan ; Kärkkäinen, Hannu ; Huhtamäki, Jukka ; Mukkamala, Raghava Rao; Hussain, Abid; Vatrapu, Ravi ; Jussila, Jari ; Pirkkalainen, Henri .

AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference. ACM, 2016. s. 11-19.

Tutkimustuotosvertaisarvioitu

Harvard

Gupta, JP, Menon, K, Kärkkäinen, H, Huhtamäki, J, Mukkamala, RR, Hussain, A, Vatrapu, R, Jussila, J & Pirkkalainen, H 2016, Identifying weak ties from publicly available social media data in an event. julkaisussa AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference. ACM, Sivut 11-19, MINDTREK CONFERENCE, 1/01/00. https://doi.org/10.1145/2994310.2994354

APA

Gupta, J. P., Menon, K., Kärkkäinen, H., Huhtamäki, J., Mukkamala, R. R., Hussain, A., ... Pirkkalainen, H. (2016). Identifying weak ties from publicly available social media data in an event. teoksessa AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference (Sivut 11-19). ACM. https://doi.org/10.1145/2994310.2994354

Vancouver

Gupta JP, Menon K, Kärkkäinen H, Huhtamäki J, Mukkamala RR, Hussain A et al. Identifying weak ties from publicly available social media data in an event. julkaisussa AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference. ACM. 2016. s. 11-19 https://doi.org/10.1145/2994310.2994354

Author

Gupta, Jayesh Prakash ; Menon, Karan ; Kärkkäinen, Hannu ; Huhtamäki, Jukka ; Mukkamala, Raghava Rao ; Hussain, Abid ; Vatrapu, Ravi ; Jussila, Jari ; Pirkkalainen, Henri . / Identifying weak ties from publicly available social media data in an event. AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference. ACM, 2016. Sivut 11-19

Bibtex - Lataa

@inproceedings{aae142e6396646ac8f3066cf92364614,
title = "Identifying weak ties from publicly available social media data in an event",
abstract = "The concept of weak ties was introduced by Granovetter through the seminal paper titled {"}Strength of weak ties{"}. Since then the role of weak ties in general and their specific role as occupying the structural hole has been explored in many different fields. In this study, we identify actual or potential weak ties using publicly available social media data in the context of an event. Our case study environment is community managers' online discussions in social media in connection to the yearly-organized Community Manager Appreciation Day (CMAD 2016) event in Finland. We were able to identify potential weak ties using the conversation based structural holes, making use of social network analysis methods (like clustering) and content analysis in the context of events. We add to the understanding of and useful data sources for the Strength of weak ties theory originated from Granovetter, and developed further by other researchers. Our approach may be used in future to make more sophisticated conference recommendation systems, and significantly automate the data extraction for making useful contact recommendations from them for conference participants.",
keywords = "weak ties, social media",
author = "Gupta, {Jayesh Prakash} and Karan Menon and Hannu K{\"a}rkk{\"a}inen and Jukka Huhtam{\"a}ki and Mukkamala, {Raghava Rao} and Abid Hussain and Ravi Vatrapu and Jari Jussila and Henri Pirkkalainen",
year = "2016",
month = "10",
day = "17",
doi = "10.1145/2994310.2994354",
language = "English",
pages = "11--19",
booktitle = "AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference",
publisher = "ACM",

}

RIS (suitable for import to EndNote) - Lataa

TY - GEN

T1 - Identifying weak ties from publicly available social media data in an event

AU - Gupta, Jayesh Prakash

AU - Menon, Karan

AU - Kärkkäinen, Hannu

AU - Huhtamäki, Jukka

AU - Mukkamala, Raghava Rao

AU - Hussain, Abid

AU - Vatrapu, Ravi

AU - Jussila, Jari

AU - Pirkkalainen, Henri

PY - 2016/10/17

Y1 - 2016/10/17

N2 - The concept of weak ties was introduced by Granovetter through the seminal paper titled "Strength of weak ties". Since then the role of weak ties in general and their specific role as occupying the structural hole has been explored in many different fields. In this study, we identify actual or potential weak ties using publicly available social media data in the context of an event. Our case study environment is community managers' online discussions in social media in connection to the yearly-organized Community Manager Appreciation Day (CMAD 2016) event in Finland. We were able to identify potential weak ties using the conversation based structural holes, making use of social network analysis methods (like clustering) and content analysis in the context of events. We add to the understanding of and useful data sources for the Strength of weak ties theory originated from Granovetter, and developed further by other researchers. Our approach may be used in future to make more sophisticated conference recommendation systems, and significantly automate the data extraction for making useful contact recommendations from them for conference participants.

AB - The concept of weak ties was introduced by Granovetter through the seminal paper titled "Strength of weak ties". Since then the role of weak ties in general and their specific role as occupying the structural hole has been explored in many different fields. In this study, we identify actual or potential weak ties using publicly available social media data in the context of an event. Our case study environment is community managers' online discussions in social media in connection to the yearly-organized Community Manager Appreciation Day (CMAD 2016) event in Finland. We were able to identify potential weak ties using the conversation based structural holes, making use of social network analysis methods (like clustering) and content analysis in the context of events. We add to the understanding of and useful data sources for the Strength of weak ties theory originated from Granovetter, and developed further by other researchers. Our approach may be used in future to make more sophisticated conference recommendation systems, and significantly automate the data extraction for making useful contact recommendations from them for conference participants.

KW - weak ties

KW - social media

UR - http://www.mindtrek.org/2016/

U2 - 10.1145/2994310.2994354

DO - 10.1145/2994310.2994354

M3 - Conference contribution

SP - 11

EP - 19

BT - AcademicMindtrek '16 Proceedings of the 20th International Academic Mindtrek Conference

PB - ACM

ER -